This rebrand was designed as a refreshed and modernised version of the existing logo. It also updated the brand name to allow for a wider range of service offerings, while maintaining the brand’s salience. The brandmark marries a camera shutter with a cloud in a contemporary and versatile logo which represents Cloud 9’s wide range of services. The tagline – creatives in the extreme – expresses both the extreme lengths their photographers will go to to get the money shot, as well as their intensively creative nature. Designed as a freelance project in 2017.